Final Poster Analysis

In our poster we have used a conventional layout by using a central image to capture the audience's attention. We have also placed the text at the bottom of the poster, which is conventional, as in our research we found that the text on the poster is usually placed at either the top or bottom part of the poster. We have also put 'Coming Soon', which is conventionally in film posters so that the audience can identify that it is a film and can lookout for the release of the film. We have also encorporated the production logo and the film certification on the poster to reflect that it is advertising a film.

We have used varied text within our poster. The title of the film was written in blood on the hand of our main image. This is very unusual and stands out, and as it is on the central image it draws more attention to it. This also makes the title of the film obvious to the audience, which is important for them to gain recognition of the film. In our text we have used the same 'scratch' font that we have used in the trailer in order to create synergy between the different mediums of advertisement. In our tagline we have also used a bigger size font on the word 'hurt' to emphasise the themes of violence in our film.