Draft Poster Feedbacks

After producing initial design ideas on Paint, we showed our class what we had designed in order to choose one idea and develop it further.

First Draft
Our peers felt that this draft gave away too much information, as in the trailer you are not able to see the man's face, whereas in this image although it will be dark, it still will show too much of the man's identity. This will diminish the narrative enigma and mystery created in our trailer. They also felt that whilst it was a striking image, it didn't stand out as much as the second draft and in comparison was 'boring'.

Second Draft
Everyone thought that our second mock idea would be the most successful film poster. The reasons they said for this was that it was an unique design that would grab people's attention and stand out the most from other film posters. This is important in order to attract an audience to watch the film, instead of them watching competitors films. People also said that our genre of horror was extremely clear, which is important to portray a story and attract people who are interested in this genre. By using conventions of a horror genre such as blood and low key lighting we are able to attract audiences that are engaged by this genre. People also said that as the title is on a hand it creates mystery as that is the only feature you have surrounded by darkness, which makes people question what is happening. As the title is in the middle of the page it stands out, which makes the title memorable. Although people did say that they think there should be more blood surrounding the hand to create a bigger impact.

Third Draft
Our peers believed that this draft also gave away too much information, as whilst the image is shocking and striking, it doesn't leave enough mystery to entice an audience in. They believed that if you were presented with this image you are given the climax of the film and receive the same emotion as if you were too watch it, which defeats the object in promoting it. They also stated that by using this image we would ruin the narrative enigma that we created in the trailer. As we used this image in a short flash, the audience were not completely aware of what the image was, which created a mystery and a want to find out. So by presenting this image we are diminishing this effect and ultimately not achieving our goal of attracting an audience.

Final Decision
Myself and Ferne have decided that we are going to develop our ideas for our second draft, as this received the most positive feedback and everyone voted for it as the best idea. We also thought that this would be the most successful idea ad our feedback has encouraged us to develop it further.