Tuesday 5 January 2010

Creating Our Title

Myself and Ferne decided that we wanted our title of our film to be simple but impacting. We wanted our logo to portray the genre of horror so that our target audience can instantly tell the genre of our film by reading our title.




Here is the 1st Title that myself and Ferne designed. We used a black background to portray a dark element of the film, we used white lettering ontop of this to add contrast and therefore make it stand out more and easier to read. This font is called 'Northwood High'- from dafont.com. We decided to use a font that is broken in areas to give it a weathered look. We felt that this design although it does portray a sinister look wasnt appropriate as the lettering is too neat.











For this title myself and Ferne again used a plain black background to portray a sinister look contrasted by white lettering to make it stand out. We used 'Northwood High' for the 'White Lies' title and 'Scratch' font for 'coming soon' we feel that although both fonts are weathered, the 1st font still appears to neat compared to the second one and isnt as scary as the top one.




This is our final design. We feel that this is the most effective as it reflects our genre well due to the distressed nature of the font. It is very simple and easy to read but also has personality and isnt too boring. The font is impacting as it looks as if its been carved, this gives it character and life. It could also be interpreted as similar to a child's handwriting, which connotes innocence. This is in sharp contrast with our film and therefore creates a twisted and more emotional connection with the trailer.


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