Wednesday, 27 January 2010

Questionnaire for Trailer

In order to gain feedback on our trailer, we devised and distributed a questionnaire to see if our trailer was successful in attracting our target audience.





Here is the Questionnaire regarding the completed teaser trailer:





1. Are you?
a. Male
b. Female









2. How old are you?





a. 12-14
b. 15-17
c. 18-20


d. 21+



3. What genre do you feel that the trailer you have viewed portrays?
a. Comedy


b. Horror
c. Sci-fi


d. Rom-com



4. In what ways do you feel that this trailer portrays this genre?



5. Do you feel that this teaser trailer is an appropriate and effective length?
a. Yes


b. No


6. Do you feel that the pace of the trailer was effective?


a. Yes


b. No



7. Would you go and see this film?


a. Yes
b. No



8. Do you feel that our plot reflects a realistic storyline?
a. Yes


b. No


9. Do you feel compassion for the female in the trailer?


a. Yes
b. No




10. Did you enjoy the trailer?
a. Yes
b. No
c. There was room for improvement (if so please state below)



11. Do you feel that the trailer made sense?
a. Yes


b. No



12. Could you suggest any improvements for this trailer?



Here are our results:


These results show us who are feedback was from. From these results you can see that 46% were male and 54% were female. This shows us that we have an evenly mixed gender audience, which means we have appealed to both sexes and will recieve more realistic results as we are not disincluding a certain type from our audience.


These results show me that 46% of our audience were aged between 15-17 and 38% of our audience were aged between 18 - 20. This is our target audience and by gaining their feedback we are able to see if the trailer was effective and attracted out target audience.




These results show us that our trailer was succesful in portraying the genre our film is in as 100% of people asked said they felt hi trailer portrayed a genre horror. This is important in attracting people who are interested in horror films and ensuring that the trailer has a clear theme.



These results help to show us if our trailer had an effective length whilst sticking within the conventions of a teaser trailer. 78% of people asked, thought we had an appropriate and effective length, which helps to attract viewers as it is not too long but gives enough information away.






These results also help to show how effective our trailer was to our audience. This refers to the pace we have created in order to build tension. 86% of people asked thought that the pace was effective, which shows that the pace we created attracted audienced which will encourage them to watch the film.






These results show how effective the trailer was in encouraging people to watch the actual film as a form of promotion. This shows that 90% of people would go and watch the film, which shows our trailer was effective in appealing to our target audience and encouragnig them to watch the actual film.






These results show that 80% of our audience feel that this is a realistic storyline. This is important in engaging the audience as they can relate to the realistic aspects, such as violent relationships.





These results show that 84% of people felt compassion for our female protagonist. This is important as we are using a heorine and in order for this to be successful we need the audience to relate to her and feel that how she acts is the right way.



This is important in seeing how effective the trailer was and if the audience felt engaged by it. 86% of people asked enjoyed our trailer which is important as the trailer is used to advertise the film and in order for people to watch the trailer they need to have enjoyed it. However as it is a distressing trailer some people may not have enjoyed it but would still go to see it, which maybe why 90% of people would go to see it as oppose to 86% of people enjoying it.





These results show that 78% of our audinece felt that our trailer made sense. This is important for our audience to go and see the trailer, as they need an understanding of what the film is. Our trailer uses narrative enigma in order to commuicate our distressing storyline, this is important as in order for people to understand the message they need it to be presented in an equally distressing way, which is evident in Fisher's theory.

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