This is the logo for Pixar animation studios. Pixar create mostly childrens animated films. The replacement of the 'I' with a lamp maybe reflects the fact that they are the source of animation footage. The typography used is simplistic and easy and clear to read. By having no other distractions of images it really allows the audience to focus on the name of the company. By using the lamp instead of the 'I' it makes the logo appear more unusual and differnt possibly implying that Pixar is a differnt non-average studio. As this logo is simplistic I feel that it doesnt represent the childish nature of the films that it creates and therefore I think that it doesnt not appeal to its target audience as a still image, although if it is watched as a beginning to a film the lamp dances around and therefore this will appeal to children or young people. Therefore I feel that as a still image this logo isnt effective, but I do feel that it is effective as a moving image. This logo is not appropriate for my genre as it is aimed at a younger childish audience where as my chosen genre of horror would need a more sinister logo.
This is a logo for Paramount distributors. The image used if very iconic and representational, and will easily recognised again and again by the audience. The name 'Paramount' means to have superior power or influence, this implies that Paramount is the best distriubtor and therefore sets the standard for the film the audience is watching. The typography is fairly simple, and the title is positioned at the peak of the mountain again reflecting a sense of superiority. It represents the pinnacle of sucess that Paramount have. The stars represent their high status or a celebrity factor to the films. I feel that although this logo is effective, I feel that it isnt intresting enough to represent a horror film and therefore this style isnt appropriate for my trailers logo.
This logo is for Pathe a film distribution company. This logo appears child like due to the font and the use of bright colours, and the image of a chicken. The fact the chicken has a speech bubble coming out of it reflects again a child like nature, possibly implying that Pathe work alot with commical or childrens films.
This is a logo for 20th Century Fox. This image is very iconic and doesnt represent any specific genre. The use of spotlights and the low angled shot reflects that the company has a high status and is famous and of importance, this therefore implies that the film does aswell. The fact that the writing is a lighter colour to the rest of the image makes it stand out and appeal to the audience. By not simply having normal typography and instead making the typography into an object it therefore makes the logo more intresting and eye catching.
This is the logo for Warner Brothers Distribution Company. The logo immediately stands out as it very bright, due to the use of contrasting colours. The use of a crest implies high status and importance; this suggests the film will be of a high standard. The use of the crest resembles a superhero badge; this implies that it is for children or a playful film. This is therefore not an appropriate style for our distribution logo as we are aiming for a more serious atmosphere to our trailer.
This logo is for Icon film Distribution Company. This logo is relatively simple, which is memorable and effective. The name of the company relates to the style of the image as it appears iconic. The image of an eye plays on the letter ‘I’ and therefore reinforces it. The lettering style is simple and easy to read, it is in black and bold, therefore this stands out compared to the lighter colours of the image. We feel that this icon is effective because of this. If we could improve this icon would make it more interesting by adding a stronger colour influence.
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